We developed myLoyalty to support small and mid-sized companies with an easy concept to help them build a better relationship with their customers.
Besides creating such a novel relation and a few other benefits you will also be able to gain new customers which is important for any bar or restaurant.
The core of our loyalty program is the concept of different loyalty levels in which a customer can expect different benefits: GREEN, SILVER, GOLD and DIAMOND. Whenever a customer enjoys food or a drink at your restaurant or bar he earns a certain amount of points with his personal loyalty card. If you own a website you can also decide to let your customers earn points by performing several kind of activities there, e.g. signing up for your newsletter. As soon as a customer has earned a certain amount of points – whether it’s online or in your bar/restaurant, he will reach a new loyalty level and enjoy even more benefits.
Of course you have full control over which benefits you would like to offer. You can either choose from our example benefits (e.g. discounts) or come up with completely new ones.
Our concept is ideal for the food and beverage industry as regular customers are so important for your restaurant or bar. myLoyalty helps you build a complex customer loyalty program without putting much effort into it. It allows you to reward your most loyal customers (you will be able to easily identify them as they are in the GOLD or DIAMOND level) to give them a sense of exclusivity.
We also think it’s important not to emphasize collecting and redeeming points too much as we believe that allowing your customers to feel special is much more important.
As one of our partners you will also enjoy the benefits of being part of the myLoyalty community, which means that you will be listed on myLoyalty as one of our partners. This will give your online shop even more visibility.
myLoyalty allows you to understand your customers even more than you already do:
You will be able to easily identify your most loyal customers as they will be in the GOLD or DIAMOND level. This helps you developing a better sales approach.
Having such a relation with your customers also means that they will keep coming back to your restaurant or bar – and a satisfied customer will certainly also happily share his experiences with others and thereby help you win new customers.
Using myLoyalty in your restaurant or bar is easy. The core of this „offline“ loyalty program is our myLoyalty card.
Every registered customer receives his personal loyalty card that is linked to his personal customer account. It allows him to earn points when shopping online and offline.
Each card has it’s own QR-Code and can simply be shown on the customers smartphone either by using the passport app or opening it through our website.
Whenever a customer asks for the bill you can then scan the QR-code on the loyalty card of your customer with your own smartphone to see the current loyalty level. After that you can easily grant him the corresponding benefits and also credit the points for the current visit.
In order to make myLoyalty even easier to use we also offer the possibility for not registered customers to participate in our loyalty program.
For that, all you need to do is hand out printed loyalty cards to any, not yet registered customer in your restaurant/bar.
Such a card allows a customer to earn points without any registration needed – it’s absolutely anonymous. All the points will then be credited directly on to that card.
Of course it’s also possible for interested customers to register at myLoyalty later on. A registration has the advantage that a customer doesn’t have to worry about losing his card and any of his points.
After linking the card with a personal account at myLoyalty, all the previously collected points will then be transferred to that account.
Now the customer can earn points, online as well as offline, with just one personal account. They can even use different devices or link several loyalty cards to one account.
Even if you would like to use myLoyalty mostly in your bar or restaurant it is a good idea to also work with it online:
If you have a website you can let your customers earn points there as well. This concept is all about the myLoyalty banner which will appear on your website after you’ve successfully integrated it into the HTML code of your website. It then allows your customers to keep an eye on their current loyalty level while they navigate around your website. It will also show the benefits, which they can currently enjoy, and how many points they will need to reach the next level.
Of course it is also possible for non-registered customers to collect points in the anonymous mode. However to make sure that their points will be saved and also to be able to collect points on several devices, they have the option to register at myLoyalty. After they’ve done that, all of their previously collected points will be transferred to their personal account.
A registered customer, who is logged on to your website, will then automatically earn points for his personal customer account whenever he conducts any kind of activity.
Registered customers can log on to all of our partners websites and collect points there. However, we make sure that the points will only be credited for the website where the activity was actually conducted which means a customer could be in a different loyalty level on each website.
Our concept is very easy and therefore suitable for all kind of websites – it doesn’t matter what technology or products you are using. To make sure the integration into your website is as easy as possible we created step-by-step instructions for the most common platforms such as Shopware or Magento.
You can integrate myLoyalty by using a little code snippet that you can insert into several parts of your website: First of all you should position the myLoyalty banner so that it’s clearly visible to your customers.
As a next step you can then decide to place a second snippet into the HTML of your newsletter confirmation site. This integration is reasonable if you would like to reward your customers for signing up for your newsletter. You will then soon find a larger number of subscribers, which is such an important marketing tool.
Instead of creating „just“ a reward program we decided to come up with a loyalty program that focuses on developing a great relation between you and your customers. We think that putting great emphasis on this relationship has a lot more benefits than simply offering rewards.
Our loyalty service allows your customers to earn points and gradually reach higher loyalty levels. In each loyalty level your customers will be offered different benefits. As our partner you get to choose which benefits you would like to offer. This feature makes our service suitable for almost any business as it can easily be adapted to your personal business model.
To get you started with our loyalty service we came up with a starter package which includes everything you need to get started right away.
Included in the package:
Now, three-month free trial.
After the test period you get to decide whether you want to return the package or continue using myLoyalty for €39,95 a month.
Go ahead and send us a short description of your specific application and we will get back to you shortly.
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